Our major Pharma client is seeking a Paid Media Strategist to join their team for a 12 month freelance role, offering 40 hours/week. This is a hybrid role in Plainsboro, NJ.
Team: The Paid Media team is part of Omnichannel Engagement. Our Marketing & Patient Solutions group creates and delivers human-centered experiences, where innovation meets customer-centricity, driving the ultimate experience for our patients. Our focus extends beyond transactions to craft experiences as one fully integrated, aligned and connected organization that puts empathy at the center, powered by insight and foresight.
We develop an end-to-end approach to strategy, focusing on every touchpoint that impacts our customers. We leverage data and insights to inform our decision-making processes, ensuring that our strategies are rooted in a deep understanding of customer needs and behaviors. Our 'test and learn' mindset and approach enable us to iterate rapidly and refine our strategies based on real-world results.
The Position: The Paid Media Strategist is to assist in the development of paid media plans and strategies across a portfolio of brands, ensuring alignment with brand positioning and objectives. This role involves managing agency partners, providing strategic insights, and optimizing media activities to maximize impact and efficiency. Additionally, the role ensures manages the media budget, tracking and optimizing expenses to maintain alignment with organizational goals and objectives.
Responsibilities
- Strategic Media Planning: Assist in developing and coordinating paid media plans with TA and Brand leads, Omnichannel Orchestration colleagues and other relevant stakeholders to ensure alignment with brand positioning and messaging.
- Develop and present compelling for management endorsement that include identification of innovative opportunities.
- Assist in developing media strategies across the portfolio of TAs and brands in conjunction with business objectives.
- Manage agency partners in media planning and buying responsibilities for the portfolio of TAs and brands.
- Provide strategic insights and analytics into performance drivers to ensure full impact and efficiency of optimization efforts.
- Translate brand objectives/media strategy into strategic media plans with responsibility of presenting plans to internal TA and brand teams, provide guidance/insights, solicit feedback.
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Qualifications
- Bachelor's degree in marketing, Business, Communications, Information Technology, or related field. Advanced degree is preferred
- 8+ years paid media marketing experience required
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Benefits
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Email Your Resume In Word To
Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:
ashley.sella@jobalert.creativecircle.com
- Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : AS30-1857477 -- in the email subject line for your application to be considered.***
Ashley Sella - Senior Recruiter, National Delivery
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This job was first posted by Creative Circle on 06/24/2025 and applications will be accepted on an ongoing basis until the position is filled or closed.
Creative Circle is an Equal Opportunity Employer
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