Paid Media Specialist (Facebook Ads + Google Ads) – E-commerce Focus AMZingPPC is seeking a highly skilled SEM Specialist to join our remote team! If you have over 5 years of experience in paid media, a strong analytical mindset, and expertise in e-commerce advertising, we want to hear from you. We are looking for a Super Senior eCommerce Specialist with a proven track record in Merchant Center, Google Shopping, Meta Ads, and SEO. If you're hungry for growth, this could be your next big move. This is a full-time position – we do not accept freelancers. Position: SEM Specialist (Facebook Ads + Google Ads)

What You’ll Do:

• Manage and scale paid ad campaigns on Facebook Ads & Google Ads, focusing on DTC e-commerce brands.
• Optimize ad performance through data-driven decision-making, improving ROAS & CPA.
• Deep understanding of e-commerce metrics (AOV, LTV, conversion rates, etc.) to drive profitability.
• Conduct creative testing & ad iteration to enhance engagement and conversion rates.
• Perform competitor & market trend analysis to identify opportunities and refine strategy.
• Generate reports & insights using Looker Studio and other analytics tools.

Must-Have Skills:

• Over 5 years of experience managing Facebook & Google Ads campaigns.
• Over 5 years of experience with Merchant Center.
• Hands-on experience with e-commerce stores (Shopify knowledge is a plus).
• Proficiency with Google Ads Editor for bulk campaign management.
• Strong analytical skills focused on revenue-driven decisions.
• Fluent in English (written and spoken).
• Experience with remarketing & dynamic product ads.

Bonus Points:

• Familiarity with creative strategy & ad copywriting for e-commerce.
• Knowledge of email marketing & CRO strategies to boost funnel efficiency.
• Experience working with DTC brands in apparel, streetwear, or fashion.