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Senior Paid Media Specialist

Alexander Shunnarah Trial Attorneys

Alabama

Full Time

14d


Are you an expert in paid social media campaigns?

Do you know how to maximize ROI, optimize ad placements, and scale high-impact digital campaigns across multiple platforms?

Alexander Shunnarah Trial Attorneys is looking for a data-driven, results-oriented Social Media Buyer to lead our paid social strategy across Meta, LinkedIn, Twitter, and TikTok. We are a fast-scaling, high-performance legal brand that thrives on data-driven decisions and cutting-edge marketing. If you know how to drive high-quality leads while managing six-figure budgets, this role is for you.

What You’ll DoPaid Social Strategy & Execution

  • Plan, launch, and optimize paid social media campaigns to increase lead quality and engagement
  • Execute A/B testing to identify high-performing ad creatives, audiences, and placements
  • Implement retargeting strategies to re-engage high-intent prospects
  • Allocate and adjust budgets in real time based on performance insights

Creative & Landing Page Optimization

  • Collaborate with content and creative teams to develop high-converting ad creatives
  • Optimize landing pages for maximum lead conversions
  • Analyze ad fatigue and refresh creatives to maintain engagement

Data-Driven Optimization & Performance Tracking

  • Implement conversion tracking to measure campaign effectiveness
  • Optimize CPA, ROAS, and CTR using data-driven insights
  • Stay ahead of industry trends and algorithm updates to maintain a competitive edge

What We’re Looking For

  • Proven experience in social media ad buying (Meta, LinkedIn, Twitter, TikTok)
  • Strong expertise in audience segmentation, retargeting, and dynamic budget allocation
  • Experience with A/B testing, conversion tracking, and attribution modeling
  • Analytical mindset with expertise in CPA, ROAS, and engagement metrics
  • Ability to thrive in a fast-paced, high-growth environment

Why Join Us?

  • Industry-leading marketing strategies with high-impact campaigns
  • Work with a powerhouse team driving a dominant legal brand
  • Freedom to test, iterate, and scale paid media strategies
  • Competitive salary + performance-based bonuses
  • Comprehensive benefits: Medical, dental, vision, PTO, paid holidays

Job Type: Full-time

Pay: From $85,000.00 per year

Benefits:

  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance

Schedule:

  • 8 hour shift
  • Day shift
  • Monday to Friday

Work Location: In person

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