SEM/Paid Media SpecialistOverdrive Interactive is a Boston-based digital agency with a unique blend of strategic, media, creative and technical services that truly represent the model of what most agencies are striving to become in today’s competitive environment. Employment at Overdrive means having the opportunity to work in a dynamic environment providing some of the world’s leading companies with the cutting edge online marketing programs they need to succeed and grow. Our team members get their heads around online advertising, search marketing, social media, mobile, digital creative, analytics and more – all the things marketing and creative professionals need experience in to thrive in today’s ever changing marketplace. Want to know more? Check out our site at www.overdriveinteractive.comOverdrive is seeking candidates for the position of SEM/Paid Media Specialist. The applicant should have 2 years of experience with paid search programs (Google AdWords, AdCenter…). The SEM/Paid Media Specialist will be responsible for planning, implementing, analyzing and optimizing our paid search marketing campaigns using Overdrive’s suite of campaign management and tracking tools. Candidate must be energetic and ready to learn in a fast-paced high-growth environment. *Remote Opportunities Available
ResponsibilitiesPlan, implement, manage, analyze and optimize paid search engine marketing campaignsCompile and document campaign analysis, performance reports and measure ROI for assigned clientsProactively learn about search engine behaviors, technology, news and strategies and present key developments and discoveries with the other team members via internal and external communicationsWork directly with account managers and clients in deploying paid search strategyRequirementsFour year degreeExperience with Google AdWords, Google Editor, Google Analytics, Google PLA, CSE’sProficient Excel skills including the use of pivot tables, Vlookup’s…Excellent communications skills, oral and written with an analytical approachPositive, professional and outgoing. Able to work independently and as part of a teamEntrepreneurial instincts with Uncompromising attention to detailMust be highly organized with the ability to multi-task under very tight deadlines.BenefitsHealth and Dental insurance401(k) retirement plan with company matching contributionFlexible spending accounts including: commuter and child care benefitsVision care discountsPaid vacation and holidaysCompetitive salaryEmployee referral bonusLong term disabilityLife insuranceAccidental death insuranceIndustry trainingFree healthy snacks, coffee and teasContemporary open-loft office spaceFun parties and office culturePlease include salary requirements with all responses. No phone calls please. EOE. #J-18808-Ljbffr