Job Overview
Blueprint is seeking an intelligent, humble, hard-working professional to join our growing team of digital marketing experts! Senior Paid Social Specialist is a full-time remote position with competitive pay and career growth opportunities. We are currently accepting applications from candidates both within the US and internationally.
Responsibilities
- Build and manage social media advertising campaigns on platforms like Meta, TikTok, LinkedIn, Twitter, and Google Ads (YouTube and Display)
- Develop full funnel campaign and conversion strategy for paid social channels
- Produce high-performing copy, creatives, and ad variants (leveraging in-house design and video resources)
- Optimize targeting, ads, campaign settings, etc to achieve and maintain KPIs
- Collaborate with Account Manager to retain and grow accounts
- Perform competitor and targeting research across social ad platforms
- Setup pixels and conversion tracking in accordance with best practices
- Stay up-to-date on platform updates, new features, and policy changes
Qualifications
- 2yrs+ building conversion-focused ad campaigns for lead generation and/or E-commerce
- 2yrs+ building and optimizing campaigns in the Meta Ad platform
- 2yrs+ writing marketing/ad copy
- 2yrs+ creating social media ads
Desired Traits
- Creative thinker
- Analytical
- Problem solver
- Resourceful
- Self-managed
- Goal focused
- Attention to detail
Bonus Skills & Experience
- TikTok Ads, LinkedIn Ads, YouTube Ads, Google Display Ads, Google Search Ads, Google Performance Max
- Graphic design
- Video editing
- Google Tag Manager
- Paid search advertising
- SEO
- Email marketing
- Organic social/viral marketing
- Unbounce or Clickfunnels
Join us as we drive impactful marketing solutions through innovative paid search strategies!
Job Type: Full-time
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Work Location: Remote