ABOUT OUR COMPANY
NP Digital (NPD) is a Global Award-Winning Performance Marketing Agency. In 2023 NPD was named a Campaign Magazine Global Agency of the Year, and was Adweek’s #7 fastest-growing large international agency. For a second consecutive year, we landed in the top 10% of Inc. 5000’s fastest-growing private companies. All while simultaneously maintaining employee satisfaction, which earned us an Inc. Best Workplaces award in 2022, 2023 and 2024's Ad Age Best Places to Work.
NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.
NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.
ABOUT THE OPPORTUNITY
The Senior Manager, Paid Media Strategy will be an individual contributor focused on developing multi-channel media strategies for some of NP Digital’s largest clients. You’ll work closely with our other paid media team members to guide their thinking as well as oversee and present the overarching paid media strategy for clients. The Sr. Manager candidate has 5 or more years of paid media strategy experience, 3 or more years of agency experience, and the entrepreneurial spirit to build things, move fast, and get things done.
ABOUT THE RESPONSIBILITIES
- Develop and deliver integrated paid media plans that forecast business results for our clients
- Coordinate with other channel Directors and Senior Managers in overarching strategy development
- Steward clients’ budgets through meticulous oversight of the team’s campaign spending and pacing throughout media flights
- Develop, deliver, and present client reporting and insights on a weekly, monthly, and quarterly basis
- Conduct market research and meet with paid media vendors to potentially recommend a partnership with NPD clients
- Interpret and report on attribution models across programmatic and other paid media campaigns to illustrate the impact of upper-funnel tactics on performance
- Follow department processes to ensure team is accurately running campaigns