Media Manager, Hello/Tom's

No Relocation Assistance Offered # 157470 - New York, New York, United States Who We Are Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Pet Nutrition. We are recognized for our leadership and innovation in promoting sustainability and community wellbeing, including our achievements in decreasing plastic waste and promoting recyclability, saving water, conserving natural resources and improving children’s oral health. If you want to work for a company that lives by their values, then give your career a reason to smile and join our global team! Our dedicated Integrated Marketing team is full of hardworking cross-functional team members. We are seeking individuals with the same energy, diligence and positivity who can help us lead growth for our business. The position of Manager, Media will play an important role in the creation of our Tom’s of Maine / Hello North America (US & Canada) paid media strategy via an insights-driven approach that encourages innovation. The main responsibilities of the role are developing, implementing and optimizing well-rounded paid media campaigns crafted to deliver against core business objectives. The role will partner closely with Brand Marketers, Insights, Analytics and our Agency Partners. This is an exciting chance to make a significant impact on our marketing efforts and chip in to the growth of our brands. Responsibilities: • Support the development and execution of comprehensive paid media strategies to promote our brands and products, including objective setting, audience development and channel/tactic/partner selection • Work collaboratively across the organization and externally in brand, media, PR/social, insights, analytics, shopper marketing to drive integrated marketing plans across all consumer touchpoints • Help identify brand partnerships and activations that are grounded in compelling insights, are culturally relevant and delivery on communication objectives and strategies • Lead a Media AOR in the development and execution of paid media plans • Monitor and optimize campaign performance, adjusting strategies as needed to achieve KPI’s • Leverage data analytics tools to gather insights, supervise key metrics and generate recommendations to improve campaign efficiency and effectiveness • Drive media innovation • Maintain pulse on marketplace and cultural trends and provide actionable insights and direction; drive thought leadership beyond the day to day • Ongoing media budget management and collaboration with our Finance/Operation counterparts Who you are: • Passionate about the ever-evolving media landscape and consumer behavior • Data-lover who can identify actionable insights from robust marketing analytics • A rapid learner who thrives in a fast-paced environment, has a constant thirst for knowledge and continuous curiosity • Multi-tasker who can balance competing priorities and timelines • Collaborator who thrives in dynamic teams and understands cross-functional implications of business decisions Required Qualifications: • Bachelor’s degree • 7+ years of experience within media and/or integrated marketing, agency or client • Digital marketing expertise with an understanding of how to use marketing levers to drive commercial growth • Strong project management and cross-functional collaboration skills; proven ability to build relationships with internal and external stakeholders • Knowledge of how to mine insights and apply to media strategies/plans • Experience in media analytics, including brand lift, MMM, site analytics, etc. • Demonstrated creativity, curiosity and critical thinking skills • Ability to prioritize multiple (overlapping) workstreams and hard-working teams in a fast-paced environment Preferred Qualifications: • MBA • High level of initiative, assertiveness and self-direction Compensation and Benefits Salary Range $112,000.00 - $150,000.00 USD Pay is based on multiple non-discriminatory, individualized factors including but not limited to experience, job-related knowledge and education, skills and office/market location. In addition to base salary, salaried employees are eligible for annual discretionary bonuses, profit-sharing and, for Executive-level (salary grade 16 and above) roles only, long-term incentives in the form of Restricted Stock Units and/or Stock Options. Subject to the terms and conditions of the applicable benefits plans then in effect, all salaried employees are also eligible for a competitive benefits package which includes: • Insurance: Employees (and their eligible dependents) are eligible to participate in Company-sponsored Medical, Dental, Vision, Basic Life Insurance, Accidental Death & Dismemberment and Disability insurance plans. • Retirement Plans: Employees are eligible to enroll in Colgate's 401(k) plan, which provides for company matching contributions subject to eligibility requirements • Vacation/PTO: Employees receive a minimum of 15 days of vacation/PTO leave annually • Paid Holidays: Employees receive a minimum of 13 paid/floating holidays annually • Paid Sick Leave: Based on location and consistent with applicable state and local law, employees receive a minimum of 40 hours of paid sick leave on January 1st of each year • Paid Parental Leave: Eligible employees may take up to eight weeks of paid parental leave and 12 weeks of unpaid leave (varies for employees with fewer than 12 months of service and is subject to hours worked requirements) Our Commitment to Sustainability With the Colgate brand in more homes than any other, we are presented with great opportunities and new challenges as we work to integrate sustainability into all aspects of our business and create positive social impact. We are determined to position ourselves for further growth as we act on our 2025 Sustainability & Social Impact Strategy. Our Commitment to Diversity, Equity & Inclusion Achieving our purpose starts with our people — ensuring our workforce represents the people and communities we serve —and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect and have the support of leadership to impact the business in a meaningful way. Equal Opportunity Employer Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law. Reasonable accommodation during the application process is available for persons with disabilities. Please contact Application_Accommodation@colpal.com with the subject "Accommodation Request" should you require accommodation. For additional Colgate terms and conditions, please click here. #LI-Hybrid