Job Title: Paid Media Specialist

Reports To: Chief Growth Officer

Location: Remote work (U.S. based only)

Base Salary Range: Base $65,000 to $75,000

Additional Compensation: Incentive Bonus & Commission up to $20,000 annually

Franchise Sidekick Overview

Are you a life-changer? Do you believe in the idea of guiding people to their best life? If yes, Franchise Sidekick may be the place for you. Franchise Sidekick is a full-service, client-focused, technology-driven franchise advisory group dedicated to finding a better way for people to buy a franchise business while reducing their risk. We encourage our clients to Live Life on Their Terms and live the same mantra ourselves! Our team at Sidekick recruits, educates, and guides current and future entrepreneurs while offering them the best brands, insider information, and a proven selection process so they can choose the perfect franchise business. With our help, people take back their time, increase their portfolios, and gain control of their lives. We are transforming people's lives every day through business ownership.

Your Impact On Team Sidekick

The Paid Media Specialist plays an essential role in the management and expansion of Sidekick's paid advertising and marketing efforts. This includes developing and executing paid advertising campaigns across multiple channels to drive revenue growth. In this role, you will analyze campaign performance, make data-driven recommendations for improvement, and collaborate with cross-functional teams to ensure successful campaign launches and events. The role requires a strong focus on data analysis and the ability to identify opportunities to optimize campaigns for maximum ROI. In the role of Paid Traffic Specialist, you will:

• Develop and execute paid advertising campaigns across multiple channels
• Analyze campaign performance and make data-driven recommendations for improvement
• Collaborate with cross-functional teams to ensure successful campaign launches and events
• Identify opportunities to optimize campaigns for maximum ROI
• Monitor and manage campaign budgets to ensure cost-effectiveness
• Stay up-to-date on industry trends and best practices in advertising management

This Job Might Be a Good Fit For You If You...

• Have a passion for digital marketing and lead generation
• Have strong analytical skills and enjoy analyzing data and metrics to make data-driven decisions and optimize campaigns for maximum ROI
• Are an expert in paid traffic with a deep understanding of paid advertising channels, such as Google Ads, Facebook Ads, or LinkedIn Ads, and be able to create and manage campaigns across multiple channels.
• Thrive on creativity and ideation and are able to identify opportunities to improve campaign performance and come up with creative solutions to drive revenue growth.
• Have great attention to detail and be able to manage multiple successful campaigns and budgets simultaneously.
• Possess a results-driven mindset with a strong focus on achieving results and be comfortable working in a fast-paced, results-driven environment.
• Work well as a team player supporting and mentoring other team members.
• Thrive in a goal-driven, accountability-focused organization
• Are comfortable working in a start-up environment and handle ambiguity well
• Have a passion for lifelong learning and are interested in the latest and greatest information on technology, development, franchising, and business ownership

Working Conditions and Requirements

Franchise Sidekick utilizes a hybrid work structure with in-office and blended work

Minimal travel is required (estimated at less than 10% annually)

Minimal physical requirements

What We're All About

At Franchise Sidekick, we help established and aspiring entrepreneurs reduce the risk of buying a franchise and aid in their discovery of the perfect opportunity for their needs and goals. Using our 100+ years of combined experience in franchising, we identify exceptional franchise brands with the potential for high ROI, explosive growth, and flexible ownership. As their Sidekicks, we work side-by-side with every client from first contact to well after they launch their business, all at no cost to them. That's how we've awarded over 5,000 franchise locations as a team.

Franchise Sidekick is proud to be an Equal Opportunity Employer. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Franchise Sidekick is actively looking to fill the role of Paid Media Specialist. Interested and qualified candidates should apply through the above link, and great matches will be contacted for a two to three-interview hiring process with members of our leadership team. Franchise Sidekick is dedicated to hiring the best people who are aligned with our company culture and goals.

Job Type: Full-time

Pay: $65,000.00 - $75,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible schedule
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Professional development assistance
• Referral program
• Relocation assistance
• Retirement plan
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday
• No nights
• No weekends

Supplemental pay types:

• Bonus pay
• Commission pay

Work Location: Remote