100% remote job

Senior Paid Media Director | The Influencer Marketing Factory | Worldwide

We are seeking a highly skilled and experienced Senior Paid Media Director to lead our paid media efforts and drive the success of our clients’ campaigns. As a Senior Paid Media Director, you will be responsible for developing and executing comprehensive paid media strategies across various platforms, ensuring optimal performance and ROI.

Key Responsibilities:

• Strategy Development: Develop and implement innovative and effective paid media strategies aligned with clients’ business goals.
• Campaign Management: Oversee the end-to-end execution of paid media campaigns, including planning, implementation, monitoring, optimization, and reporting.
• Team Leadership: Lead and mentor a team of paid media specialists, providing guidance and fostering a collaborative and high-performance work environment.
• Client Collaboration: Work closely with clients to understand their objectives, communicate strategy, and provide regular updates on campaign performance.
• Analytical Insights: Utilize data-driven insights to optimize campaigns, identify opportunities for improvement, and drive continuous performance enhancements.
• Budget Management: Manage and allocate budgets effectively to maximize ROI and ensure optimal use of resources.
• Stay Updated: Stay abreast of industry trends, new technologies, and emerging platforms to recommend and implement innovative strategies.
• Cross-Functional Collaboration: Collaborate with other teams such as influencer campaign managers, data team, and senior leadership to ensure integrated and cohesive marketing efforts.

Desirable Skills and Characteristics:

1. Leadership Skills:

   • Proven experience in leading and managing a team of paid media specialists.
   • Ability to inspire and motivate team members to achieve goals and deliver exceptional results.
   • Strong communication skills to effectively convey strategy, expectations, and feedback.

2. Analytical Skills:

   • Expertise in data analysis and interpretation to drive informed decision-making.
   • Proficient in using analytics tools and platforms to extract actionable insights.
   • A strategic thinker with the ability to translate data into actionable strategies.

3. Organizational Skills:

   • Strong organizational and project management skills to handle multiple campaigns simultaneously.
   • Ability to prioritize tasks, meet deadlines, and adapt to changing priorities.
   • Detail-oriented with a focus on delivering high-quality and error-free work.

4. Innovative Thinking:

   • A creative mindset with a focus on innovation and staying ahead of industry trends.
   • Willingness to test and experiment with new ideas to optimize campaign performance.

5. Client-Focused:

   • Excellent client-facing skills with the ability to build and maintain strong client relationships.
   • Proactive in understanding client needs and providing strategic recommendations.

6. Adaptability:

   • Ability to adapt to changes in the digital marketing landscape and adjust strategies accordingly.
   • Comfortable working in a dynamic and fast-paced environment.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field. Master’s degree is a plus.
• Minimum of 3 years of experience in paid media management.
• Proven track record of successful paid media campaigns across various platforms.
• Certification in Google Ads, Facebook Ads, or other relevant platforms is desirable.

If you are a strategic thinker with a passion for digital marketing and a proven track record of success, we invite you to apply for this exciting opportunity. Join our dynamic team and play a key role in shaping the future of our clients’ paid media strategies.

Job Type: Full-time

Pay: From £80,836.00 per year

Benefits:

• Company events
• Sick pay
• Work from home

Schedule:

• Flexitime

Supplemental pay types:

• Bonus scheme
• Commission pay
• Performance bonus

Application question(s):

• How do you approach budget allocation for multiple campaigns to maximize ROI?
• Please list any certifications you hold in Google Ads, Facebook Ads, or other relevant platforms.
• Why are you interested in the Senior Paid Media Director position with our company, and what makes you the best candidate for this role?

Experience:

• TikTok Ads: 2 years (required)
• PPC: 3 years (required)
• Google AdWords: 3 years (required)

Language:

• English (required)

Work Location: Remote

Application deadline: 12/04/2024

Tagged as: remote, remote job, virtual, Virtual Job, virtual position, Work at Home, work from home