Key Responsibilities
Build and manage the strategy for paid media within the overall campaign strategy
Analyze the effectiveness of each paid media channel on a weekly and monthly basis, making adjustments based on data
Manage the budget for paid media campaigns

Required Qualifications
Experience with budget management
Proven track record in paid media strategy
Knowledge in funnel tracking and being numbers driven
Experience across various paid media channels such as LinkedIn, Facebook, Instagram, YouTube, and CTV
Experience with 6Sense is preferred but not required

Last updated : 2024-03-31