"You Will Be Developing a deep understand of client businesses, industries and competition
Participating in planning and strategy sessions with clients to understand KPIs, business goals and marketing goals and assisting with planning revisions and updates
Influencing the development of cross-channel media strategies across Paid Search, Paid Social and Programmatic (Display, Video, OTT, Audio, DOOH), inclusive of media mix, budget allocation, audience architecture, creative strategy, KPI development and measurement frameworks
Architecting and ensuring continuous collaboration of the Wpromote internal channel teams on the execution of strategy
A key stakeholder overseeing budget for all paid media dollars, actualizing in-going media mix budget allocations, identifying and following through with in-flight re-allocations based on performance, and proposing plans for incremental and claw back scenarios
Supporting channel leads and the media strategy team with analyzing in-flight performance trends, ensuring teams are optimizing to target KPIs and proposing strategy pivots based on performance
Promoting an environment of campaign progression through the co-ownership of testing frameworks, in partnership with channel teams and media strategy team members
Assisting with marketing and business forecasting exercises for clients
Ensuring proper creative and analytics team collaboration to deliver successful media campaigns
Surfacing and curating client and industry-specific thought leadership
Driving strategic ideation and innovation across your clients and within the organization, facilitating new channel exploration and supporting in the distribution of new partner RFPs
You Must Have 3 years of experience working in paid media advertising comprising of media activation, multi-channel experience preferred (search, social, programmatic)
Demonstrated experience developing, optimizing, analyzing and reporting on paid campaigns across brand and performance objectives
Experience on cross-channel client engagements
Experience working closely with a given client's additional agency partners
Experience working with analytics teams on granular program tracking and performance dashboard creation
Excellent oral, written, and interpersonal skills, with the ability to identify and respond to situations quickly
Effective time management and project management skills
Bachelor's degree in marketing, Communications, or related field.

Salary Range:
$80K -- $100K
Minimum Qualification
Digital Marketing & Social Media
Estimated Salary: $20 to $28 per hour based on qualifications."