This role is open to be based from: Chicago, IL; New York, NY; Washington, DC; Atlanta, GA; Houston, TX; Dallas, TX; Austin, TX
Edelman Data & Intelligence (DxI) is seeking a Senior Associate with a focus on e-commerce planning and activation across retail media channels such as Amazon, Walmart, Criteo, Instacart, and more. Edelman Data & Intelligence (DxI) is a global, multidisciplinary research, performance media, analytics, and data consultancy with a distinctly human mission. We use data and intelligence to help businesses and organizations build trusting relationships with people making communications more authentic, engagement more exciting, and connections more meaningful. Our paid media discipline sits within Edelman DxI. Edelman DxI is part of Edelman, the largest independently owned communications firm in the world.
The Senior Associate will be responsible for day-to-day management of the client’s eCommerce activities and ensure deliverables are presented on time and of high quality, and that all campaigns meet client objectives. A successful Senior Associate will have great attention to detail and be able to take ownership of the process (in partnership with their manager) of getting tasks completed to bring value to our clients.
Responsibilities:
• Execute campaigns across eCommerce platforms including campaign creation, forecasting, budgeting and pacing, testing, and optimization
• Implement daily and weekly optimizations to improve ROI/ROAS from digital media investments
• Ensure campaign performance is meeting client objectives and KPIs
• Produce and interpret high-quality performance reports to provide actionable insights and analysis
• Support day-to-day communications with clients and/or senior leaders regarding eCommerce media
• Support providing inputs for strategic direction and media plans and goals; manage against goals with direction of their manager and team lead
• Build and maintain relationships with key vendors, platforms, and technology partners
• Monitor the latest trends in eCommerce and digital advertising to improve campaign performance and provide recommendations on how clients can best leverage new tools and services
• Collaborate cross-functionally with other members within the digital and account teams
• Assist with assessments and recommendations for new business opportunities
• Understand other channels within Performance Marketing group, such as SEO, social, and programmatic to develop integrated strategies focused on client’s business outcomes
Basic Qualifications:
• At least 2 or more years of relevant experience directly activating eCommerce media campaigns
• A bachelor’s degree or equivalent work experience
Preferred Qualifications:
• Proven ability to manage multiple small or medium-sized projects simultaneously
• Hands-on-keyboard buying across at least one of these platforms: Amazon, Criteo, Instacart, Kroger, Walmart etc.
• Proficiency with industry-leading software and tools such as Pacvue, Skai, AMS, and other key 3rd party tools
• Excel and PowerPoint skills
• Solid communication skills to effectively present strategic and tactical plans to clients and internal teams
• Analytical ability to extract insight from data and plan the next steps
• Embraces curiosity to learn and evolve skillset within the team
• Understand how to positively contribute to team culture
$56,000 - $84,000 a year
An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.
Edelman Data & Intelligence (DXI) is a global, multidisciplinary research, analytics and data consultancy with a distinctly human mission.
We use data and intelligence to help businesses and organizations build trusting relationships with people: making communications more authentic, engagement more exciting and connections more meaningful.
DXI brings together and integrates the necessary people-based PR, communications, social, research and exogenous data, as well as the technology infrastructure to create, collect, store and manage first-party data and identity resolution. DXI is comprised of over 350 research specialists, business scientists, data engineers, behavioral and machine-learning experts, and data strategy consultants based in 15 markets around the world.
To learn more, visit: https://www.edelmandxi.com
Employees must be fully vaccinated against COVID-19 (i.e., at least 2 weeks after last dose) and, if hired, present proof of vaccination before start date. Candidates may request an accommodation due to disability, sincerely held religious belief or exception required under applicable law.
DXI is committed to diversity, equity and inclusion and proud to be an equal opportunity employer. We welcome and encourage racially and ethnically diverse people, members of the LGBTQ community, veterans, parents, individuals with disabilities and members of any and all protected classes to apply.
DXI upholds an inclusive environment, where uniqueness and diversity are celebrated and encouraged. We recognize and honor all types of diversity—gender, gender expression, race, ethnicity, age, sexual orientation, religion, disability status, socio-economic background, experience and more. As part of Edelman, we have several employee networks – focused on AAPI, Black, Hispanic/Latinx, LGBTQ+, Veterans’ and women’s communities – to provide a space where employees can share, learn and grow. We also offer a variety of training options for candidates who want to pivot or learn different skills within the industry.