"A company is looking for a Group Manager, Paid Media Strategy.
Key Responsibilities : Develop qualitative and quantitative research backed paid media strategies in partnership with GTM teamsLead and develop a team of media strategists as a coach and team playerPlan and execute full funnel campaigns along with the development of content and creative
Required Qualifications : 7-10+ years of experience in paid media driven growth within B2B for brand awareness and performance objectivesProven expertise profitably scaling non-SEM channels (YouTube, Meta, LinkedIn, Programmatic, CTV, Programmatic, and Offline channels)Advanced understanding of measurement, attribution, and adtech;

Last updated : 2024-02-22"