Want to be part of an amazing team, hell-bent on crafting a better future? We’re always looking for creative people who are curious, have a growth mindset, and are looking to help drive the future of social media!

We are analysts. Creators. Designers. Doers. Dreamers. Explorers. Geeks. Hipsters. Leaders. Learners. Renegades. Seekers. Strategists. Visionaries. And we fundamentally believe that we’re better together.

We believe in teamwork, fun, complex projects, diverse perspectives, and simple solutions. How about you? We are looking for a Paid Media Lead to oversee and drive media planning and management services for clients that run marketing campaigns supported by paid media. The paid media team is part of the Social, Content, and Media Practice at Designit and provides consulting and managed service across social, display and video, search, programmatic, affiliate, and out of home.

The Paid Media Lead has extensive expertise across a variety of media channels and their corresponding ad platforms, understanding their role in shaping the customer journey. This role requires a proficient leader with meticulous attention to detail and outstanding communication skills, adept at fostering collaboration with team members, client stakeholders, and cross-functional leaders. The successful candidate will oversee and collaborate with other members of the paid media team to deliver comprehensive solutions, including media strategy development, media planning and buying, flighting, tracking implementation, campaign management, and performance dashboard oversight.

Would you like to…?

• Lead a team of Paid Media Channel Managers and Specialists, guiding them in the planning and execution of various media channels including social, search, display, and video, ensuring prompt and high-quality delivery that exceeds client expectations.
• Develop comprehensive paid media strategies aligned with overarching campaign goals and objectives.
• Serve as the primary contact for all paid media-related inquiries, tasks, and projects.
• Stay updated on evolving media consumption trends, targeting techniques, and audience insights across different platforms, providing informed recommendations on channel selection to achieve campaign KPIs.
• Utilize insights from the Strategy team, including competitive analyses, market opportunities, personas, and customer journey maps, to shape paid media strategies.
• Maintain oversight of workflow efficiency, productivity, and quality control across all paid media deliverables, including strategy development, media planning and buying, campaign pacing, and performance tracking.
• Collaborate with the Marketing Analytics team to address tagging and tracking requirements, database management, and performance dashboard needs. Translate data into actionable insights to enhance future campaign performance.
• Provide occasional support in campaign setup and launch activities, such as creating insertion orders, configuring account settings, uploading creative assets, and implementing UTMs for tracking purposes.

We would like you to have…

• Minimum of 5 years of hands-on experience in executing integrated marketing and/or paid media campaigns, preferably within an agency setting.
• Proven track record of planning and executing media strategies for clients with multi-million-dollar annual budgets.
• Proficiency in planning, overseeing, and evaluating performance across a minimum of three of the following channels: programmatic, connected TV, digital audio, social media, search engines, or direct media partnerships.
• Familiarity with Google Marketing Platform tools such as Google Data Studio, Campaign Manager, and Display & Video 360.
• Minimum of 2 years of experience in a supervisory or managerial role, involving leadership, mentorship of team members, cultivation of collaborative work culture, and successful task delegation to accomplish project goals.
• Demonstrated ability to effectively manage multiple intricate projects and prioritize tasks in a dynamic environment.
• Strong aptitude for collaboration and cross-functional engagement.
• Agency experience a must.

Would you like to join a global organization that...

• Embraces work-life balance – our employees’ well-being remains a top priority for us
• Promotes a culture of learning and advocacy across the globe - diversity will enable us to strengthen our impact
• Encourages innovation and experimentation
• Understands that changes will occur, and adaptability is crucial to assist when it does
• Emphasizes and rewards collaboration
• Works remotely. We continue to safeguard the health of our employees so our interviewing and on-boarding process will remain virtual until further notice.

Compensation Range: $110,000 - 120,000

This compensation range is indicative of the role. Compensation offered is on the basis of evaluation during interview process, the candidates range and depth of experience, business and market financials and internal pay parity.

Want to know more?

Check out our open jobs around the world. Just so you know, we don’t have a dress code, but we do have a strict no jerk policy.

Designit is committed to ensuring that all candidates have an equal opportunity to be considered for employment. Please let us know if you need any reasonable accommodation to participate in the job application or interview process.