Job Description
Responsible for digital marketing of products or services in support of Oracle's demand generation strategy using tools to optimize marketing strategies and enhance the customer experience with new technology platforms and innovations.
Provides support to digital marketing activities that optimize the online user experience, increase marketing effectiveness.
Assists on creation of online marketing programs such as search optimization (paid and natural search), affiliated marketing, social marketing, and viral marketing to create buzz and inbound demand responses.
Drive traffic which ultimately generates sales pipeline.
Ensures localized content is leveraged for all digital marketing channels including, web, social, paid advertising and outbound emails Conducts analysis for programs effectiveness and uses the findings for market site enhancements and to leverage optimization of all digital programs.
Collects and analyzes digital/internet/website/mobile data and statistics which monitor and measure the performance of digital traffic and activities to support marketing and campaign optimization, lead generation for sales, product and engineering teams for continuous improvements to product and data driven decision making.
Assists with conducting basic application of statistics-based market intelligence to business issues.
Monitors and analyzes site performance and reviews tracking metrics to provide solutions to increase search engine ranking and creating marketing personas/audience profiles.
Work involves some problem solving with assistance and guidance in understanding and applying company policies and procedures. Proficiency in web analytics applications, strong database skills and technical understanding of website architecture and mobile platforms.
If you are a Colorado resident, Please Contact us or Email us at oracle-salary- to receive compensation and benefits information for this role.
Please include this Job ID: 166033 in the subject line of the email.
Responsibilities
- Day to day management of centrally led digital campaigns, delivering best in class campaign planning, activation and ongoing performance management.
- Act as the liaison between marketing pillar, media channel, operations and analytics teams, crafting tasks timelines, and coordinating key results for streamlined campaign management
- Aggregate cross channel media plans, and supporting in execution and reporting
- Run internal processes and workflow via project management tool (Wrike)
- Coordinate and organize status meetings, keeping the project task list updated for stakeholders to review outstanding items they own
- Maintain and manage detailed meeting notes for general team awareness posted on internal blog pages
- Coordinate financial and operational workflows to ensure internal processes are met prior to campaign activation
- Source and collate best practice documents, tools and case studies as appropriate. Help the team to refresh frequently.
- Champion all company and departmental processes and initiatives, including advocating and executing them, as well as assisting in ongoing process improvement
Preferred Qualifications
- Interpersonal and relationship skills – managing up, down and across the organization.
- Ability to deal with ambiguity, cope with changes, and drive forward without having the full picture
- Effective planning, organization, and time management skills and analysis/assessment capabilities
- Demonstrate capacity to understand dynamics of multi-discipline teams and resolve team-related issues that could impact deliverables
- Prioritize and manage multiple concurrent tasks/projects in a fast-paced deadline driven environment and deliver quality results
- Demonstrate core Project Management skills in organization, facilitation, attention to detail, negotiation, great interpersonal skills, and communication in keeping team members up to date on status of projects, and scheduling meetings
- Demonstrate the ability to problem solve and course correct independently and proactively
- Exceptional organizational skills and good communication skills
- Some knowledge in digital media channels (paid search, programmatic, content syndication and paid social)
About Us
Diversity and Inclusion:
An Oracle career can span industries, roles, Countries and cultures, giving you the opportunity to flourish in new roles and innovate, while blending work life in.
Oracle has thrived through 40+ years of change by innovating and operating with integrity while delivering for the top companies in almost every industry.
In order to nurture the talent that makes this happen, we are committed to an inclusive culture that celebrates and values diverse insights and perspectives, a workforce that inspires thought leadership and innovation.
Oracle offers a highly competitive suite of Employee Benefits designed on the principles of parity, consistency, and affordability. The overall package includes certain core elements such as Medical, Life Insurance, access to Retirement Planning, and much more.
We also encourage our employees to engage in the culture of giving back to the communities where we live and do business.
At Oracle, we believe that innovation starts with diversity and inclusion and to create the future we need talent from various backgrounds, perspectives, and abilities.
We ensure that individuals with disabilities are provided reasonable accommodation to successfully participate in the job application, interview process, and in potential roles.
to perform crucial job functions.
That's why we're committed to creating a workforce where all individuals can do their best work. It's when everyone's voice is heard and valued that we're inspired to go beyond what's been done before.
Disclaimer:
Oracle is an Equal Employment Opportunity Employer .
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans' status, or any other characteristic protected by law.
Oracle will consider for employment qualified applicants with arrest and conviction records pursuant to applicable law.
Which includes being a United States Affirmative Action Employer"