First Media is a millennial focused media company and one of the TOP 10 publishers on Facebook, with 1.6 billion monthly views and 120M+ fans on social media. We are hiring a Media Buyer in Los Angeles to optimize exposure and success of our editorial content. This is a great opportunity to get in on the ground floor of a massively -growing top tier social media publisher. First Media's branded content spans multiple verticals including food, beauty, parenting, home décor and others.
Responsibilities:
- Work closely with our editor-in-chief to curate the best content for our editorial outlet, SoYummy.com
- Make strong media business decisions based on trends and true analytics
- Continuously measure and optimize campaign performance
- Strategize, Execute, and Manage a variety of site and social ad campaigns from concept to completion with full analysis
- Must be comfortable talking through findings/decisions with leadership
- Ensure paid social budgets are being used in most effective manner
- Leverage our real-time data dashboards to communicate performance
- Develop and evaluate methods for collecting data, such as surveys, questionnaires, and options polls that best fit our audience/ internal team members
- Gather data on consumer, competitor, and market conditions
- Prepare reports and present result to leadership
Qualifications:
- 2+ years’ experience working with Paid Facebook advertising (large scale)
- 3+ years' digital media buying experience
- Must understand content, experience working for digital publisher a huge plus
- Google Analytics
- Ability to utilize or create new dashboards to gather pertinent KPI’s
- Ability to juggle multiple projects at once- this will be a very fast paced environment
- Analytically driven
- Strong Team player- this role will collaborate with multiple departments
- Ability to present ideas/findings internally and externally
First Media is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under federal, state or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.
First Media US focuses on Digital Media, Advertising, Mobile Advertising, Direct Advertising, and Content. Their company has offices in Los Angeles. They have a mid-size team that's between 51-200 employees.
You can view their website at https://first.media/ or find them on Facebook and LinkedIn.