Paid Media | Paid Media

/ Responsibilities

Provide well thought out strategy
Execute and optimize ongoing campaigns
Collaborate with clients and internal teams on campaign strategies, execution, and creative direction
Report on success monthly with specific direction based on the client’s goals
Build campaigns, manage budgets, and identifying opportunities across all channels
Collaborate on lead nurturing activities such as email automation, drip campaigns, retargeting, etc.
Create effective, cohesive marketing language throughout the entire lead/purchase flow
Stay up-to-date on the latest trends in digital marketing
Adhere to project hours & scope requirements, timelines, and tracking of all time appropriately

/ EXPERIENCE

Ability to devise effective growth strategies with paid media
Experience managing paid media campaigns across multiple platforms such as Meta, Google, & Bing ads with proven results (3 Years Minimum)
Experience utilizing and customizing Google Analytics / Google Data Studio (*plus)
Experience building lead gen programs including gated inbound assets and other technical B2B strategies
Experience generating e-commerce revenue through digital advertising
Experience building or executing full-funnel campaigns
Ability to align project KPI’s with reporting & custom tracking metrics
Lead gen and e-commerce experience combined (3 Years Minimum)
Experience working with other paid platforms such as Snapchat, Twitter, LinkedIn, and programmatic advertising (**plus)
Experience working with project management tools (Asana, Hubspot, Slack) (**plus)
Recent, in-campaign experience managing paid media (paid social, search, display, etc)
Agency experience is a plus but not required

/ Requirements

Ability to be a self-starter & self-motivated with a strong work ethic
Multitasking & time management skills are a must
Highly organized with attention-to-detail and consistency
Isn’t afraid to ask difficult questions
Strong 2-way communication skills
Ability to meet deadlines and manage project timelines
Accepting of constructive criticism and feedback
Understands and can speak to all digital marketing metrics
Understands tracking, pixels, and audience building
Understands and can assist in data-driven advertising strategies
Display the highest level of professionalism at all times
Have a positive impact on culture and team morale
Have a positive attitude and encourage growth and success
Excellent written and verbal communication skills
Willingness to learn and improve skills
Ability to analyze and propose solutions to problems

Job Type: Contract / part-time position

Weekly Hours: 10-20 hours

Compensation: Compensation will range from $30-$50/hr based on experience

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

*NOTE: CANDIDATES DO NOT NEED TO BE LOCATED IN THE DENVER AREA TO BE CONSIDERED FOR THIS POSITION. THIS CAN BE A REMOTE POSITION, OR LOCAL RESIDENTS ARE WELCOME TO UTILIZE OUR DENVER OFFICE.**"