"Robert Half is seeking a dynamic and experienced Social Media Manager for our client in Grand Rapids. As a Social Media Manager, you will be responsible for developing and executing social media strategies to drive brand awareness, engagement, and customer loyalty.

Responsibilities:

• Develop and implement comprehensive social media strategies aligned with the client's marketing goals.
• Create and curate compelling content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.
• Manage social media accounts, monitor comments, and respond to inquiries in a timely and detail-oriented manner.
• Utilize social media analytics to track performance, measure ROI, and identify opportunities for improvement.
• Stay updated with social media trends, best practices, and emerging platforms.
• Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives.
• Plan and execute paid social media advertising campaigns to reach target audiences effectively.
• Engage with followers and influencers to build and nurture a strong online community.
• Monitor and analyze competitors' social media activities to identify potential strategies and opportunities.