FOUND SEARCH MARKETING
PAID MEDIA CAMPAIGN MANAGER | JOB DESCRIPTION
// FoundSM is a leading performance marketing agency with clients all over the world. We specialize in helping businesses of all sizes to be successful with the right mix of marketing analytics, paid media and conversion rate optimization.
Our team is made up of the industry's best marketers who build highly impactful digital inbound strategies powered by data to amplify our customers' revenue performance.
We are driven by results and understand the importance of using data and actionable insights to help improve marketing outcomes. We partner closely with our clients to ensure their campaigns are optimized and exceed performance expectations.
// FoundSM is looking for a data driven problem solver to be our next Campaign Manager . You are someone who is thrilled to apply your skills and deep platform knowledge everyday to help clients meet business goals through strategic campaign management.
You are excited to be organized, get to know different audiences, analyze data, optimize campaign elements and much more.
// The Campaign Manager is responsible for the daily management of our clients' paid media campaigns across current and emerging search, display, social and other platforms . Your tasks will include strategic problem solving, campaign optimizations, pacing, KPI targets, reporting, process improvement and automation.
You will interact with members of the Found team frequently and may occasionally interact with clients and vendors through email and video calls, so your excellent written, verbal, and presentation communication skills will come in handy.
// Be proficient on ideal execution across paid search and social marketing platforms
Utilize data to drive paid media marketing optimizations and anticipate future outcomes impacting KPIs
Build and maintain optimized paid media campaigns in accordance with client KPIs
Collaborate with cross-functional teams including Account Strategists, CRO, Creative and Data Intelligence
Troubleshoot paid media campaigns across platforms and channels
Demonstrate out-of-box thinking on application of platform features to benefit book of business
Extract campaign data, generate client reports, interpret and analyze results
Document best practices for execution of testing plans across media (display, text, landing pages, etc.)
Work to develop efficient processes and automations for repeated tasks
// Implement paid media plans for clients
QA account/campaign builds, reporting, creative and landing pages if needed
Ensure accurate implementation of tracking and analytics for strategic monitoring of KPIs
Plan and implement optimal campaign structure
Platform forecasting plans for clients
KPI Monitoring/Optimizations
Ensure budgets are appropriately hit across platforms for managed clients
Establish benchmarks triggering ad copy refreshes, new creatives, keyword adjustments
Utilize data and projections to support suggested changes to campaign management/structure
Assist in producing reporting to show impact of paid media initiatives for clients
Testing
Identify and document trends, outliers, insights etc.
Troubleshoot campaign performance
Documentation/Communication
Creative attributes
Communication with internal Channel Strategy and Account Management teams on project status, campaign performance, and more
// Proficient in Microsoft Excel and other Microsoft products
Understand how to properly analyze qualitative and quantitative data
Excellent written and verbal communication skills
Not only will you learn, grow, and have fun as part of our team, but you also will receive some of the industry's best benefits and perks as a full-time member of the team.
~ Unlimited PTO (Two week minimum required to support work-life balance)
~12+ paid holidays every year
~Competitive healthcare plan (Medical, Dental, Vision)
~ Stocked office kitchen and coffee bar
We are proud to be an Equal Opportunity and Affirmative Action employer, and consider qualified applicants without regard to race, color, creed, religion, ancestry, national origin, sex, sexual orientation, gender identity, age, disability, veteran status or any other protected factor under federal, state or local law.