"Key Responsibilities : Strategically plan, activate, optimize, and manage Paid Search (PPC) or Search Engine Marketing (SEM) media buysUtilize client and proprietary data and insights to enhance targeting and adjust investment and activation strategies based on performanceCollaborate with other team members to optimize media across channels and platforms, delivering a cohesive consumer experience and optimizing outcomes

Required Qualifications : 3+ years of experience in direct response or growth marketing environments and / or working with brands directlySolid understanding of marketing objectives and how different channels and tactics influence consumer behaviorsKnowledge of platform campaign flow and experience in data analysis and visualization

Last updated : 2023-09-13"