Responsibilities: <ul> <li>Develop, execute, and manage paid media campaigns across various platforms, including Google Ads and LinkedIn Ads.</li> <li>Analyze and report on campaign performance, identifying trends and insights to achieve maximum ROI.</li> <li>Collaborate with cross-functional teams to align paid media strategies with overall business goals.</li> <li>Optimize campaigns through continuous testing of keywords, ad creative, landing pages, bidding strategies, etc.</li> <li>Ensure compliance with all legal and best practice guidelines.</li> <li>Stay up-to-date with the latest trends and changes in paid media, including platform capabilities, competitor strategies, and industry standards.</li> </ul> Qualifications: <ul> <li>Minimum of 3-5 years of experience in paid media, specifically with Google Ads and LinkedIn Ads.</li> <li>Prior roles should include working with SaaS companies, Manufacturing Companies, OT/ICS companies, or similar industries.</li> <li>Proven track record of developing and managing successful paid media campaigns.</li> <li>Strong analytical skills with the ability to analyze data and provide actionable insights.</li> <li>Excellent communication and collaboration skills.</li> <li>Knowledge of various paid media tools and platforms.</li> </ul> Contract Details: This is a contract position. Compensation will be commensurate with experience and qualifications.

Paid Media Specialist - SaaS Exp. Preferred
Upwork
United States
Full Time
656d
Posted 656 days ago