About the Role

We seek a skilled and experienced Performance Marketing professional to lead our paid channel strategy and execution for the mobility vertical. You will craft the global performance marketing strategy for mobility across our paid channels (SEM, Display, Social & Affiliate) and lead a team that implements that strategy. You will also work closely with regional leads to ensure the mobility strategy is adapted to local challenges and opportunities.

What You'll Do

• Build the paid channel strategy for our mobility business in collaboration with strategy & planning, operations, and finance teams.
• Lead the execution of the paid channels strategy for our mobility business.
• Provide insights into how paid channels can address local marketing challenges.
• Proactively monitor and report on campaign performance and insights.
• Ensure that paid campaigns deliver against growth targets.
• Work closely which channel excellence teams to turn initiatives launched by the mobility vertical into globally scaled solutions.
• Analyze consumer patterns such as app download trends, conversion rate, and competitor analysis to recognize media investment efficiency and advise on strategy.
• Create roadmaps rooted in channel, measurement, and Ad Tech standard processes.

Basic Qualifications

• 10+ years experience in performance marketing, specifically in building multi-channel and cross-channel strategies.
• 7+ years experience in leading in-house performance marketing teams.
• Bachelor's degree in Marketing, Economics, or equivalent experience

Preferred Qualifications

• Ability to analyze and structure data, turn data into insights, and insights into actions that assist senior management and other business leaders with decision-making.
• High level of intuition for business with an analytical approach;
• Strong stakeholder management skills
• Excellent interpersonal skills
• Strong presenter with the ability to narrate strategic vision and performance of your projects clearly
• A hard-working, thorough, organized, and motivated self-starter, constantly striving to improve your skills and look for ways to contribute to the team. Thrives on challenges and is not deterred by complicated situations.
• A proactive, high-reaching approach where you actively seek opportunities that enhance business growth impact
• Ability to promptly establish and communicate priorities with a passion for crafting structure and overcoming organizational inertia
• Experience working in ROAS performance marketing framework with familiarity with AdTech and measurement approaches.
• Experience owning large Performance Marketing budgets.

For San Francisco, CA-based roles: The base salary range for this role is $198,000 per year - $220,500 per year.

You will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. You will also be eligible for various benefits. More details can be found at the following link https://www.uber.com/careers/benefits.

Uber is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form.

Offices continue to be central to collaboration and Uber’s cultural identity. Unless formally approved to work fully remotely, Uber expects employees to spend at least half of their work time in their assigned office. For certain roles, such as those based at green-light hubs, employees are expected to be in-office for 100% of their time. Please speak with your recruiter to better understand in-office expectations for this role.