Luxury Presence is seeking a highly skilled and motivated Paid Media/Ad Buyer Specialist to join our growing digital marketing team. The ideal candidate will have a proven track record in managing successful paid media campaigns, a strong understanding of various advertising platforms, and a commitment to delivering exceptional results for our clients. If you are an analytical, results-driven professional with excellent communication skills and a passion for digital advertising, we would love to hear from you.

Responsibilities:

• Develop, execute, and manage paid media campaigns across various platforms (e.g., Google Ads, Facebook Ads, Twitter Ads, LinkedIn Ads) to achieve client objectives and KPIs.
• Conduct thorough audience research, segmentation, and targeting to create tailored messaging and ad creatives for different audience segments.
• Analyze campaign data to identify trends, insights, and optimization opportunities that drive campaign performance improvements.
• Regularly monitor budgets and adjust bids to optimize ROI and achieve predefined KPIs, such as CTR, CPA, and ROAS.
• Create and test compelling ad copy and landing pages to improve conversion rates and user experience.
• Stay current with industry trends, platform updates, and best practices to continuously improve campaign strategies and performance.
• Collaborate with cross-functional teams, including creative, technical, and analytics professionals, to develop and execute successful campaigns.
• Effectively communicate campaign performance, insights, and recommendations to clients and internal stakeholders.
• Continuously seek opportunities for professional development to enhance skills and stay ahead in the rapidly evolving digital advertising landscape.

Qualifications:

• Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• 3+ years of experience in managing paid media campaigns across multiple platforms (e.g., Google Ads, Facebook Ads, Twitter Ads, LinkedIn Ads).
• Strong analytical skills and proficiency in analyzing campaign data to draw actionable insights and optimize performance.
• In-depth understanding of audience targeting, segmentation, and persona development.
• Excellent copywriting skills and a keen eye for design and user experience.
• Familiarity with keyword research tools and techniques.
• Experience with A/B testing and optimization to improve campaign performance.
• Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
• Strong problem-solving skills and adaptability to stay ahead in a rapidly evolving industry.
• Commitment to ethical advertising practices and maintaining a positive reputation in the industry.

Who we are: Luxury Presence is the real estate industry's most powerful marketing platform, providing award winning websites and cutting edge tech to the world’s top agents.

Founded in 2016 by Stanford Business School alumni Malte Kramer, Luxury Presence currently serves over 8,000 clients in the U.S. and Canada with its SaaS model — including over 20 of the top 100 WSJ real estate agents and teams. In addition, Luxury Presence is the official website partner to some of the industry's most powerful brokerages.

The Los Angeles-based SaaS company raised $25.9 million for its Series B round. Bessemer Venture Partners led the round alongside fellow existing investors Toba Capital and Switch Ventures. Former Dallas Mavericks basketball player Dirk Nowitzki also participated in the round, along with other angel investors.

Its solutions include stunning website design, an engaging home search tool, an agent-to-agent listing referral network, powerful content & SEO strategies, expert-lead social media management, and digital advertising for lead generation. In 2020, Luxury Presence was recognized as a Best Place to Work by BuiltinLA and by Inc. as the 322nd fastest growing private company in America and then again in 2021 — LP ranked 598th.

Luxury Presence is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin.