Company Description
Inbound Back Office is a white labeling service for successful marketing agencies. These growing marketing agencies rely on us to augment their teams with expertise in many key areas. Inbound Back Office is trusted by hundreds of agencies throughout the world and has a reputation for great customer service and a "yes" mindset.
Inbound Back Office team members are 100% remote. You can work from home or wherever you want and on your own schedule. Plus, you are a W-2 paid employee and not a freelancer or contractor, so we find the work for you! It’s the perfect job for anyone wanting part-time, flexible remote work.
The details of working at Inbound Back Office:
- A fun group of 70+ other team members
- W-2 employment through payroll with direct deposit
- Health insurance for those who work 30+ hours per week
- Room for advancement into management as we grow
- Paid professional development
- A "learn from our failures" environment where you are supported and mentored
- At Inbound Back Office, we are an inclusive team and we stand firmly against discrimination on the basis of race, ethnicity, gender identity, sexual orientation, age, or religion.
U.S. Candidates Only We Are Unable to Hire Contractors
This is a W-2 position. Contract is not an option.
Job Description
Inbound Back Office is seeking a Paid Media Specialist to help our Marketing Agency clients create a high-level strategy and manage digital advertising campaigns, including but not limited to Google Ads, Facebook sponsored campaigns, Twitter ads, LinkedIn sponsored campaigns, and Bing ads. Must be familiar with current ad trends.
Our Ideal Candidate
We work in a fast-paced environment managing multiple clients at once. Our ideal candidate will:
- Be able to work with numerous clients and requests
- Be able to bring new ideas and strategies to the team
- Have a high level of organization
- Have strong communication skills
- Have strong time management skills
- Be able to dive into new tasks and learn as they go
- Be a self-starter who can work with minimal supervision
Qualifications
- Experience is more important than education.
- Extensive knowledge of paid media platforms, including paid search (Google/Bing), paid social and display, etc.
- Experience with PPC, bid optimization, and adjustment of paid search digital media campaigns across multiple sites
- Strong familiarity with Google Analytics, Google Tag Manager, and Google Ads certification(s)
- Maintaining and sharing up-to-date knowledge of best practices and strategies for digital paid media
- Experience with regular reporting, strategic planning, and performance management
- Ability to work both independently and in a team-oriented environment
- Experience juggling multiple projects and managing paid search campaigns simultaneously
- Ability to handle multiple tasks in a fast-paced environment under tight deadlines.
Must Haves:
- Ability to comfortably create and execute a high-level strategy for each ad platform
- Experience in all major ad platforms (Google, Facebook/Instagram, and LinkedIn)
- 1-3 years of experience
- Google Ads Certification
- Highly communicative and organized
- Be able to work directly with clients and meet deadlines
- Be able to work independently with little to no supervision
- Have the 'Figure it Out' factor, and be able to research and troubleshoot questions and advertising errors independently.
- Be able to comfortably guide the client on how to install Facebook Pixels, LinkedIn Insight tags, and Google Conversion/Tracking code, as well as help them troubleshoot why code isn’t firing properly
- Be able to set up/troubleshoot conversions for digital ads
- Be able to adapt to the client’s ‘voice’ to create ads that reflect their brand
Special consideration will be given to applicants that have programmatic and TikTok advertising experience.
Additional information
*In your cover letter, please describe your experience with managing various paid media across multiple platforms.**
U.S. Candidates Only We Are Unable to Hire Contractors
This is a W-2 position. Contract is not an option.
Job Type: Part-time hourly
Salary: $29-30/hour
Serious Inquiries Only Please