Manager of Paid Social Digital Operations

Veterans Wanted!

Bayer US Pharma’s Digital Media Strategy and Operations team seeks a Manager, Paid Social to execute Bayer’s paid social campaigns. The role is responsible for implementing best-in-class campaigns on various social platforms. As the Paid Social Manager, this role will primarily focus on "hands-in-platform" execution by leveraging platform media insights and receiving guidance from the biddable media leadership team. The Manager will also work closely with the digital media team’s Sr. Manager and Director to ensure holistic management of all campaigns are tied to brand imperatives. The role manages multiple brand accounts and works closely with platform account teams. Reporting to the Director, Programmatic & Paid Social, the role will have significant cross-departmental engagement with procurement, finance, Data Sciences & Advanced Analytics. This role will work across the assigned Bayer Pharmaceuticals product portfolio.

YOUR TASKS AND RESPONSBILITIES

Manage execution and performance of paid social through the full campaign management life cycle;
Own campaign setup, ongoing campaign management, and reporting;
Manage media project billing to ensure accurate weekly billing audits and budget recaps;
Responsible for campaign quality assurance across platforms, standard reporting, and daily monitoring of pacing or other key metrics;
Assume a ‘hands-on keyboard’ approach throughout all phases of digital media activation;
Maintain an up-to-date and thorough understanding of the activation best practices within each platform;
Involved in channel strategy and planning according to the KPIs of the brand;
The primary location for this role is Whippany, NJ. As this role will be hybrid, the candidate will be expected to work out of the Whippany office at least five times per month. Candidates must be within reasonable commuting distance of Whippany, NJ. Relocation assistance will be offered for this role.
Visa sponsorship will be offered for this role.

WHO YOU ARE

Your success will be driven by your demonstration of our LIFE values. More specifically related to this position, Bayer seeks an incumbent who possesses the following:

Required Qualifications:

Minimum of a Bachelor's Degree;
Some industry and or agency experience with paid social "hands-in platform";
Intermediate/Advanced knowledge of Facebook, Instagram, Reddit, Snapchat, LinkedIn, and/or social media ad management tools;
Able to problem solve & learn new platforms/skill sets quickly;
Excellent communication and teamwork skills;
Strong analytical and organizational skills;

Desired Qualifications:

At least 1-2 years of experience in paid social "hands-in-platform";
Pharmaceutical industry experience .

Employees can expect to be paid a salary between $86,000 to $120,000. Additional compensation may include a bonus or commission (if relevant).

Other benefits include health care, vision, dental, retirement, PTO, sick leave, etc. If selected for this role, the offer may vary based on market data/ranges, an applicant’s skills and prior relevant experience, certain degrees and certifications, and other relevant factors.

#LI-US

#LI-HYBRID

YOUR APPLICATION

Bayer offers a wide variety of competitive compensation and benefits programs. If you meet the requirements of this unique opportunity, and want to impact our mission Science for a better life, we encourage you to apply now. Be part of something bigger. Be you. Be Bayer.

To all recruitment agencies: Bayer does not accept unsolicited third party resumes.

Bayer is an Equal Opportunity Employer/Disabled/Veterans

Bayer is committed to providing access and reasonable accommodations in its application process for individuals with disabilities and encourages applicants with disabilities to request any needed accommodation(s) using the contact information below.

IMPORTANT NOTE for POTENTIAL US CANDIDATES: Bayer active employees are required to disclose their vaccination status and if fully vaccinated, provide proof of vaccination status before participating in approved activities for fully vaccinated employees. Bayer defines fully vaccinated in alignment with CDC which is two weeks after completing the two-dose vaccine regimen or two weeks after completing the one-dose regimen. Additionally, if candidates are invited on site as visitors for in person interviews, they must provide proof of being vaccinated and comply with all safety protocols. Location: United States : New Jersey : Whippany || United States : New York : Bronx || United States : New York : Brooklyn || United States : New York : Long Island || United States : New York : Manhattan || United States : New York : Queens || United States : New York : Staten Island Division: Pharmaceuticals Reference Code: 564441 Contact Us Email: hrop_usa@bayer.com

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