Digital Advertising Campaigns (Paid Ads) Manager III

Location:

Remote (Baltimore, Boston, Houston, LA, San Diego)

Duration: 6 months with possible extension

Description:

The Client Growth Paid Ads team runs digital advertising campaigns across the Client family of apps including Client, Instagram globally.

The team is looking for a creative program manager to run creative strategy and day to day tactical execution across multiple internal and external partners & teams.

This role will be responsible for making sure the team consistently delivers strong creative and hits key milestones .

You will work with many partner teams to manage the creative program to build new creative, test new creative assets and strategies, report on performance and evolve the creative strategy across the teams digital advertising campaigns.

Responsibilities:

• Proactively identify, propose and implement initiatives that improve the teams processes, tools, infrastructure, and workflows.
• Manage the day to day for multiple creative projects across apps by defining scope, timelines, milestones, resource needs, budgets and deliverables.
• You will ensure there are clear expectations, track progress, understand dependencies, and communicate status to project stakeholders.
• Build and manage relationships with cross-functional team members both internally and externally across a wide variety of disciplines (marketing, product and data science) to ensure a smooth process and successful project delivery.
• Partner across multiple teams to make sure initiatives are resourced properly for all the creative project work-streams.

Qualifications:

• 3 plus years of program/project management experience.
• Strong communication and relationship building skills to work effectively across multiple cross-functional external and internal teams including brand & performance marketing, product and data science.
• Strong organization skills with the ability to manage multiple and sometimes competing priorities.
• Experience managing stakeholders and cross-functional teams from project initiation through close.
• Comfortable working with data and experience with taking an analytical approach to solving business problems.
• Familiarity with digital advertising and digital ads creative best practices especially for Google and Client a plus but not required.

Any Key projects they are working on: Growth Paid Ads team runs digital advertising campaigns

Day to day Operations:

• Typical day- will they be working with internal or external customers? Stakeholders?
• Reviewing content, working with an agency ( look at concepts towards goal to select content) make sure items were produced correctly.
• Reviewing lines of copy and determine what we want to choose.
• Constantly reviewing content.
• Joining in performance meeting, creative calls with agency, going over roadmaps.
• Understanding roadmaps and involved in testing to make sure content is being creative for the test and be able to understand what need to be tested and speak to results of the test.

Are you requiring a degree or specific certs for this role: No if they have a strong background

How many years of overall experience are you looking for: 3 plus years

Data background ( working with numbers that are high end, understand performance data and potentially looking it would be helpful)

Creative background worked with Agencies advertising before at the creative level

Project management piece, keep track of projects and timelines

As an equal opportunity employer, ICONMA prides itself on creating an employment environment that supports and encourages the abilities of all persons regardless of race, color, gender, age, sexual orientation, citizenship, or disability.