"We are looking for someone who is capable of running ads on Facebook, Instagram, and SEO. The responsibilities of the Social Media Specialist are as followed:
- Developing social media content plans that are consistent with the company’s brand identity.
- Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns
- Using analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance.
- Preparing weekly reports on social media marketing efforts.
- Creating a social media marketing strategy plan
- Suggest recommendations to adjust the social media marketing strategy for optimal results.
- Staying up to date on best practices and emerging trends in social media.
- Grow the Facebook and Instagram accounts organically and with paid advertising
- Performing other duties when needed.