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Paid Media Manager

Robert Half

United States

Full Time

737d


We are looking for a highly skilled Paid Media Manager with experience in Google Ads and Analytics, Facebook Ad Manager, and other paid social media platforms to manage our client's paid advertising campaigns. The successful candidate will be responsible for creating, implementing, and optimizing paid media strategies that align with our clients' business goals and objectives.

Pay for this position is dependent on experience but around $42/hr.

Responsibilities:

  • Develop, implement and manage paid media campaigns across various platforms such as Google Ads, Facebook, Twitter, LinkedIn, etc.
  • Conduct in-depth research to identify target audiences and optimize targeting strategies for maximum reach and engagement.
  • Create and optimize ad copy, images, and other creative assets for paid media campaigns to ensure maximum click-through rates and conversion rates.
  • Analyze and report on campaign performance and adjust campaigns accordingly to achieve the desired results.
  • Collaborate with cross-functional teams, including content creators, designers, and analysts, to ensure campaign success.
  • Stay up-to-date with the latest trends and best practices in paid media advertising to ensure our clients remain competitive.

Requirements:

  • 4+ years of experience in paid media advertising, including Google Ads and Analytics, Facebook Ad Manager, and other social media platforms.
  • Proven track record of successfully managing paid media campaigns with a focus on driving conversions and ROI.
  • Strong analytical skills and experience with data analysis and reporting tools.
  • Excellent communication skills, both written and verbal, with the ability to present complex information in a clear and concise manner.
  • Strong organizational and project management skills with the ability to manage multiple projects simultaneously.
  • Knowledge of HTML, CSS, and JavaScript is a plus.

Paid Media, Google Ad, Google Analytics, Asana, Facebook Ad, Facebook ads management, Facebook Ads Manager, Google Data Studio, Power BI, Microsoft Power BI

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