About this Job

Upwork is currently hiring for a contractor Social Media Advertising Specialist for Outdoor Brand position. You can learn more about this employer here as well as clicking the link below to learn more about this listing.

This job was published via Upwork.

Responsibilities

- Ideating and building paid marketing strategies across various platforms

- Reviewing and analyzing our current ad campaigns and flows, providing recommendations for optimization and improvement

- Creating and presenting a comprehensive quarterly ad strategy to drive sales and audience growth

- Participating in monthly marketing meetings to discuss performance, goals, and upcoming initiatives

Qualifications

• Facebook Ads
• Google AdWords
• Proven experience in creating successful paid ad strategies for consumer products
• Strong understanding of ad targeting, audience segmentation, and ad performance metrics
• Copywriting skills for crafting compelling ad content
• Graphic design skills for creating visually engaging ads
• Knowledge of additional advertising platforms, such as Reddit and Taboola