About this Job

Harnham is currently hiring for a fulltime Analytics Manager, Paid Media position. You can learn more about this employer here as well as clicking the link below to learn more about this listing.

This job was published via BeBee.

Responsibilities

- In this role you will lead the execution of media analytics by supporting digital media measurement and reporting capabilities

- The insights and recommendations you develop will play a key role in improving the digital side of the business

- ROLE OVERVIEW – ANALYTICS MANAGER

- Perform in-depth analysis of paid media (search, social, display, video) campaign performance and provide insightful recommendations for optimization

- Develop and maintain dashboards, providing reports for various stakeholders

- Design and manage testing and optimization deployments

- Educate marketing teams and agency partners via trainings, presentations and hands-on workshops

Qualifications

• Bachelor's degree
• Minimum of 3 years' experience analyzing paid media analysis
• Experience with GA360 and Google Marketing Platform
• Experience with a visualization tool (Tableau, Domo, Looker, or Data Studio)
• Experience with A/B and Multivariate testing
• Experience with social media platforms (Facebook Insights, YouTube Analytics)
• Experience with Paid Media Platforms (DV360, SA360, TTD)
• Ability to understand, analyze and synthesize large volumes of data into clear analysis and actionable insights
• Excellent communication skills