About this Job

Adverank is currently hiring for a fulltime Paid Social Media Strategist position. You can learn more about this employer here as well as clicking the link below to learn more about this listing.

This job was published via LinkedIn.

Salary Range

$ - $

Responsibilities

- Developing social media ad campaigns targeted at achieving specific objectives such as brand awareness, website traffic, or lead generation

- Managing daily operations related to all aspects of online media buying (e.g., research, analysis, budget tracking)

- Determining creative direction for ad copy/design by producing creative briefs in collaboration with the creative team

- Utilizing analytical tools to create reliable reports tracking campaign performance

- Optimizing campaigns against pre-determined KPIs by A/B testing various tactics (e.g., ad copy/creative variations)

- Continuously researching new platforms & technologies to identify opportunities for growth

Qualifications

• This individual should have extensive experience in digital marketing, with a strong emphasis on social advertising and analytics
• 3+ years of experience in social media advertising
• Proficiency in using multiple social media ad platforms such as Facebook, Linked IN, Spotify, and Twitter Ads Manager
• Strong proficiency in reporting analytics & ability to manipulate large datasets
• Excellent project management skills; able to manage multiple timelines while maintaining accuracy & detail orientation
• Proven track record of driving ROI through optimized targeting, ad placements & bidding strategies